An Inside Look Into Creating a Thriving Retractable Screen Company

When it comes to running your business, are you clear about what sets you apart from your competition?

It’s important to hold true to who you are and your values, and there’s no greater example of this than the family run company of BHS Retractables.

Rodney Brandon, President, and Owner of BHS Retractables visits Shawn and Joe on Behind the Screens to talk about how he has built his company to one of US Motions’ largest vendors, how he grew the company during the pandemic, and what made him switch from home renovations to retractable screens.

He also talks about what it’s like to run a company with his family, including his son, Vice President and Head of Operations, and his daughter, the Office Manager.

They also discuss what sets BHS Retractables apart, and why attention to detail is everything to them. Plus they discuss what has helped them to grow, including the type of advertising that has worked best for them.

If you’re interested in learning more about BHS Retractable, visit: or call at (847) 306-0204.

For additional information on Universal Screens products please contact us today!

Full Episode Breakdown:

1:10 - Meeting Rodney and learning more about BHS Retractable.

3:11 - Joe talks about the attention to detail and what sets them apart from so many other companies.

4:01 - Rodney talks about his family and what it like working with and employing his kids.

7:44 - Rodney talks about the comfort of getting his kids ready to lead the company, and how he has helped to set up his employees for excellent customer service.

11:11 - The guys talk about moving Rodney’s daughter to the office manager role and why it’s been such a great move.

14:28 - Rodney talks about what made him get into the retractable screen industry.

17:32 - Rodney talks about doing commercials to help expand the business, and how effective it’s been.

21:43 - The guys talk about why television commercials are so effective when people can see the movement of the screens.

24:10 - Rodney talks about the future of his company, and how much they’re going to continue to grow.

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